Sheraton Opens New Shine Spas in China and Vietnam

Sheraton hotels and resorts around Asia are amongst the first in the world to experience the chain’s latest spa concept, Shine for Sheraton.

The retreats are designed to feel upscale and luxurious, yet more approachable and accessible than your average day spa. The spas come hot on the heels of Sheraton’s reported $6 billion spend on brand revitalization, but it seems the investment will be worth it for guests who love to be pampered. The Shine for Sheraton spas deliver five signature treatments. These are classic offerings: a massage, a facial, manicure and pedicure, a full body treatment, and a treatment for two. That sounds like a great option for couples honeymooning or simply enjoying a romantic retreat. Sheraton spas will use products from global skincare brand Germanine de Capuccini to ensure their guests enjoy only the most luxurious treatments. [caption id="attachment_4259" align="alignright" width="150" caption="Plunge Pool at the Sheraton Maldives Full Moon Resort & Spa"][/caption] The Shine for Sheraton spas sound like easy places to relax, with their marble, mahogany, and polished metal surrounds rendered in warm cream, burnished gold, and cobalt blue shades. These hues and materials were specifically chosen to create an atmosphere that feels playful, yet opulent. "Introducing the Shine spa experience across our portfolio on the heels of our $6 billion revitalization effort will be an invaluable, welcome addition to the Sheraton guest experience," Hoyt H. Harper II, senior vice president for Sheraton, said in a press statement. "With this global roll-out, we plan to make spa a cornerstone of the Sheraton brand experience, one that guests will truly embrace as part of their lifestyle." The Shine for Sheraton service is currently available at selected new Sheraton hotels in China and Vietnam, along with the Maldives and the Slovak Republic. It will be rolled out to 12 other Sheraton hotels around the globe over the next 15 months, including the Sheraton Shanghai Hongkou and Sheraton Beijing Dongcheng.